AStA · BHT Berlin
Here
we
go.
For the semester kick-off party of the student union (AStA) at BHT Berlin, we created a visual campaign that translates the energy and momentum of the start of term into a bold design.
The goal was clear, eye-catching imagery that speaks directly to students.
Services in this projectCampaigns & AdvertisingGraphic Design & Print
Semester kick-off party
The start
of the semester.
The communicative ambition of the semester kick-off party shows in a clear, reduced design that conveys motivation and community. The campaign is built on striking typography, bold colors and abstract, grid-based images that capture movement and nightlife and give the campaign strong recognition.
The visual identity works boldly in public space and directly on campus alike – consistent, recognizable and focused on speaking directly to students.