Show up strong.
Speak clearly.

Reopening campaign

A legend
is back!

With its reopening, the long-established Vita Sports Club got a fresh, modern look – both on site and visually. The campaign marked the start of a new design phase in which we supported the studio graphically.

The new look is applied consistently to stage the studio’s return as a powerful, motivating experience.

Logo · Redesign

The classic “VITA” lettering remained unchanged but was modernized to black and white and given a subtle glow effect that reflects the neon and lighting design in the studio. The suffix “Sportclub” was renamed “Sports Club” and typographically adjusted, so the logo now feels timeless and modern at the same time – connecting tradition with a dynamic, contemporary presence.

New isn’t always better. Good design is allowed to stay – sustainable design means adopting what exists, respecting it and developing it carefully.

Vouchers

By combining a minimalist black outside that signals value with a dynamic inside that visualizes Vita Sports Club’s “Power. dich aus.” motto, the voucher becomes a high-quality touchpoint. The design focuses on clear typography, a balanced composition and a consistent visual language.

Giveaway vouchers

These mini vouchers show that even small promotional items can have a big impact. Instead of simple, forgettable slips, we designed a business-card-sized format that conveys value and style. The elegant black-and-white design and clear logo turn every voucher into a high-quality card with added value – perfect for raffles and giveaways.

Contracts & membership documents

As part of redesigning the membership offers, all membership documents were revised and redesigned as well. The result is a three-part folder that structures and visually enhances the sign-up process: DEINE VITA contains the individual needs analysis, DEIN ANGEBOT the personal offer overview and DEINE MITGLIEDSCHAFT the actual contract.

Thanks to the consistent visual language and high-quality design, the folder itself becomes a professional touchpoint – and sends a clear signal of quality and credibility even before the first workout.

Merchandise

A gym without
thirst and sweat?

Designs are deliberately applied to everyday products, creating brand presence in direct use. Functional design meets advertising – making the brand visible where it is used every day.

Flyer · Hochschule Aalen

A strong offer
on strong paper

This flyer specifically targets students at Hochschule Aalen. A modern, dynamic design replaces long texts and presents the benefits clearly and motivatingly. Clear structures and strong images show at a glance: this is the perfect balance to student life – professional, close by and at attractive student rates.

Flyer · Reha+ at Vita

This flyer for the rehab program shows how important thoughtful design is. Instead of dry information, we rely on visually appealing design that builds trust and communicates the offer clearly. Dynamic images and a logical structure guide the viewer step by step – so a complex topic becomes not only understandable but leaves a lasting, professional impression.

3D visualization

This visualization of a planned padel hall in a former tennis hall shows how effective the combination of interior architecture and AI-assisted rendering can be for project communication. The spatial concept translates the existing architecture into a modern, sporty and dynamic environment and makes the future use tangible as early as the planning phase.

Combining clear design, atmospheric lighting and realistic rendering turns an idea into a convincing image that appeals to investors, operators and users alike.